Hi there!

… and welcome to our project. We, DTU’s Engineering System Division, have teamed up with the Brightline Initiative for
an interesting and highly relevant project. Together we are trying to help you make your strategy work – not just in mind,
but also in reality. There is something for both the academic mind as well as the practical executive. At our website you can
find our most recent research and insights. In the coming months we will offer pratical tools and methods that you can apply
directly to your organization and strategy work.

Learn more about the project here, and browse through our most recent work below.

The Chief Strategy Officer Playbook

The Chief Strategy Officer Playbook from Thinkers50 and Brightline Initiative is out! And we have contributed to one of the chapters. Thinkers50 (thinkers50.com) identifies, ranks and shares the greatest management ideas of our times. In this edition, you will among other highly interesting articles, find our take on strategy [...]

Timing is money

What are the four dilemmas of timing when to implement a business strategy? Sponsored by Brightline Initiative, we developed the following framework to help companies companies adapt internal resources for successfully timing their strategies. This was developed based on +30 interviews with executives from different companies and fields. It [...]

The Strategy Implementer is here!

Do you struggle with your day-to-day implementation of your strategy initiatives?
If yes, then the Strategy Implementer might be a workbook for you. It presents a practical guidance for running executive-to-shop-floor-level workshops for mastering two key challenges in strategy implementation: Uncertainty and People Impact. Read more and download the workbook and following tool here. 

Read more
You can learn more about our
project and our research team here.
You can learn more about our
practitioner-oritented finings and tools here.
You can learn more about our
research and academic publications here.